MATT FORD FOR ATTITUDE MAGAZINE

ORIGINAL ARTICLE AND FULL SHOOT ON ATTITUDE MAGAZINE

Late last year Matt Ford shot the January/February menswear editorial for Attitude at the Studio.

Art directed and styled by Attitudes own fashion editor Joshua Graham

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Matt Ford Studio is fully equipped photo-studio and available to rent for £260 per day

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The lighting was loosely inspired by David Lynch — directional, controlled, slightly surreal. Strong contrast, deep shadow, minimal set. The mood came from light rather than production.

The studio has now hosted work for major titles, including a beauty editorial for Vogue shot by one of our regular photograhers Vivi, so it’s good to see the space operating at that level with in such a shot space of opening.

Models: Clavis Duffour and Kemmei Watanabe at SUPA Model Management | Grooming: Charli Avery using Haus Labs and Embryolisse | Grooming Assistant: Lucy Beacal

This editorial is available in the Jan/Feb print edition of Attitude Magazine.